Instrumentation Product Manager - Stillwater, United States - USA 2023-083

Job Title

Instrumentation Product Manager

Job Facts

Organizational Area
USA and Canada
Country / State
United States
Place of work
Home/Office based
Office based

Professional Family: 

  • Marketing
Reporting To

Kind of contract

Full Time / Part Time
Full Time
Permanent / Temporary
Job ID
USA 2023-083

Job Scope

Your Mission

For over 40 years, DiaSorin has been on a mission on five continents to develop, produce and commercialize diagnostic tests for a wide range of clinical areas. Our tests are designed for hospitals and private testing laboratories, in the markets of immunodiagnostics and molecular diagnostics.

We believe in a respectful and supportive workplace that attracts and celebrates the uniqueness of a diverse workforce that represents our community and customers.

Main Responsibilities

Your Contributions

Under direction of the Director of Product Marketing and in partnership with the Marketing Managers, the Instrumentation Product Manager will be responsible for managing the Instrumentation strategy, as the cornerstone foundational element of DiaSorin's specialty testing solution.  This includes planning and execution of campaigns for growth of market share in the North America market. 

Along with planning and execution of campaigns for growth of market share in the North America market. In addition to the direct business this role will also support the Market Development Manager with clinical/scientific education and KOL collaboration.
Develops and leads the marketing strategy for Instrumentation.
Leads the development of material and messaging to support the marketing strategy
Track and monitor performance to ensure achievement of financial objectives
Serves as the subject matter expert for the field and training programs
Perform market research and analysis
Competitive intelligence and positioning
Market size and share positions

Qualifications Experience Personal Strengths Mobility

Bachelor’s Degree

Coordinate with product development teams in establishing design goals/product updates to ensure we deliver the right product based on customer needs
Work with project leaders and technical staff to monitor development progress and obtain customer feedback as needed.
Participate in the financial planning process through involvement in budgeting capital analyses and continuous improvement.
Other duties may be assigned based on department or company business needs.

Technical Competencies

B.S. in Science or Marketing, MBA is desirable
2+ years of IVD marketing experience with in-vitro Diagnostic products
Experience managing the launch of at least 1 IVD Product
Laboratory experience is a plus (i.e. lab tech)
Diagnostics sales experience is a plus
Project management experience is a plus


Excellent presentation skill and capability, both in preparation and delivery of information.
Track record of developing and maintaining excellent relationships with key stakeholders, both internal (i.e. Sales team) and external (i.e. customers).
Demonstrates strong analytical, financial and technical competencies. Experience in preparation of technical reports and product specification information.
Marketing experience including preparation of product support materials, including technical and advertising content.
Demonstrates ability to identify, plan and execute marketing campaigns based on strategic goals and initiatives.
Scientific background sufficient to understand/explain product characteristics.
Knowledge of regulatory environment in which products are sold and regulatory rules as they apply to regulatory agencies such as FDA and Health Canada.
Knowledge of the IVD industry in the USA and Canada.

Travel Availability
Relocation Availability
Training Required



We Offer You

Receive a competitive salary and benefits package as you grow your career at DiaSorin. Join our team and discover how your work can impact the lives of people all over the world.

Others Information as per Local Legal Requirements

We are an equal opportunity employer that values diversity at all levels. All individuals, regardless of personal characteristics, are encouraged to apply.

This contractor and subcontractor shall abide by the requirements of 41 CFR 60-1.4(a), 41 CFR 60-300.5(a) and 41 CFR 60-741.5(a). These regulations prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities, and prohibit discrimination against all individuals based on their race, color, religion, sex, sexual orientation, gender identity or national origin. Moreover, these regulations require that covered prime contractors and subcontractors take affirmative action to employ and advance in employment individuals without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

DiaSorin Inc and DiaSorin Molecular LLC are Affirmative Action and Equal Opportunity Employers. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Equal Employment Opportunity

If you’d like to view a copy of the company’s affirmative action plan or policy statement, please email: If you have a disability and you believe you need a reasonable accommodation in order to search for a job opening or to submit an online application, please e-mail: or call toll-free 1.800.328.1482.